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News IKEA in Russia

IKEA against the followers of Pussy Riot

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Recently there was a message about the position taken by IKEA. The Swedish furniture manufacturer has decided to remove the photos of Pussy Riot followers from the company's website. They were featured as a result of their winning the Become a Cover Face online contest. The photo shows people in balaclavas, identical to what the members of the community looked like, which not so long ago won scandalous fame. The site administration removed the photos at night from the 21st to the 22nd of the first autumn month.

And now on the page of the site, where the photo of Mrs. Starovoitova, representing the city of Yekaterinburg at the competition, was posted, there is an inscription stating that IKEA does not intend to enter into political and religious strife, using its site as a kind of propaganda platform for various communities. After such an incident, the site will be moderated not selectively, but very carefully in order to avoid such embarrassment.

The well-known photograph of young people dressed in balaclavas, received high approval and support, gaining more votes 1400 through online voting, by a large margin from the other participants was the winner. Moreover, this figure was a record in the history of assessing the winners.

pussy-riot

Pussy Riot is a punk band performing in balaclavas. It consists of three participants - Nadezhda Tolokonnikova, Maria Alekhina and Ekaterina Samutsevich. At the end of the summer of 2012, they were convicted, and the court passed a verdict, which amounted to two years of the colony, each of the girls participating in the group. Such a severe punishment they suffered after the performance of a punk-moleben, code-named "Theotokos, Putin Putin," performed by them in the Cathedral of Christ the Savior. An activist of one of the communities of the city of Yekaterinburg rather critically spoke about this and stressed that this act was dictated by the desire of the girls to intercede for the representatives of Pussy Riot. Thus, they merely protested against the verdict handed down by the court against Nadia, Masha and Katya.

A competition run by a Swedish furniture and related product manufacturer called “Become the Face of the Cover” ran from 23 August to 7 October. Anyone had access to participate, it was only necessary to place your photo and application for participation on the company's website. The best of the best were determined by electronic voting and a specially created jury. The winner was given a prize in the form of IKEA gift certificates, giving the right to make purchases in the stores of the same name.


According to the materials lenata.ru

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