IKEA Advertising Campaign
Custom marketing ploy or a bag of Advertising
IKEA assistant in the implementation of creative ideas become company JCDecaux - A recognized leader in the outdoor advertising industry. They were provided roller stands urban format. All of them showed a constant successive images of headings from the widest range of hypermarket in Valencia. Sami stands placed in huge blue branded bags IKEA logo, thus as if to say, looking at them, man, "Come, buy and take away."
Developers using outdoor advertising alone stands is not limited. As part of this campaign were used as bus shelters bus routes. They have also been applied to the image the company's products collected into a single meaningful composition.