ruenfrdeites

Offer links may be what's known as affiliate or referral links which provide us a commission for purchases.

IKEA Advertising Campaign

IKEA advertising campaign in support of the new catalog 2015

5 1 1 1 1 1 Rating 5.00 (1 Vote)

IKEA advertising campaign in support of the new catalog 2015Recently, we have wrote the imminent IKEA catalog 2015. In this catalog, the company paid special attention to the bedrooms and bathrooms, as in its opinion, these rooms are some of the most important in the house. Today we would like to tell you about a campaign in support of the new directory. As with almost all the advertising campaigns that IKEA is distinguished by its creativity and uniqueness. A key figure in this campaign is a hypnotist transit Justin and his experiments on young people, visitors to IKEA stores. So, meet the new sparkling IKEA advertising campaign - Take a look at your future together with IKEA.

infoDownload the new IKEA catalog can 2015 here.

To emphasize the importance of every day life, IKEA makes it possible for young couples to look into the future and is already changing it to survive everyday life events.

A couple of months ago, IKEA held a joint event with the world-famous hypnotist Justin Tranz to help young couples feel the comfort and convenience of using their products in the future. Tranz, whose experience of performing shows about an 6000 show in Las Vegas, immediately "turned" the bedrooms and bathrooms of IKEA into the stage, and passers-by into a stunned audience. After entering the agreed pairs into a trance state in which a person is more susceptible to suggestion, the participants "survived" potential routine events that are changing lives, from the future that he has inspired.

Teaser commercials that will be shown in August 20

"At IKEA, we believe that is important in the life of every day. The fact that it is in these seemingly most ordinary days, there is all the magic of life, in those moments when life takes on a new form and change, and it is for such moments we create our products and solutions ", - says Johan Vikmark, directory manager at IKEA.

This experiment tells us about young people experiencing significant moments in life sleeping и Bathrooms IKEA - In the interiors, which IKEA It pays special attention to this year, because we know that if every day you can start and finish in accordance with their own desires, daily life will also improve.

Interesting photos from the video

"We want our new IKEA catalog has inspired people to ensure that they have a new look at your home space, and especially in bathrooms and bedrooms, which begins and ends every day life," - says Johan Vikmark, catalog manager IKEA.

Add a comment


More on the topic ...

  • Catalogues and brochures 2011 (Russia)

    Catalogs and brochures for 2011. Here are the following IKEA catalogs and brochures issued in 2011: IKEA main catalog for 2011 IKEA kitchen catalog IKEA PAX wardrobe catalog IKEA upholstered furniture catalog catalog ...
  • Catalogues and brochures 2010 (English)

    Catalogues on 2010 year, Ikea released to the market in England and the United States. This section includes only those directories that do not go in separate brochures Russia (Ikea Business, Bathroom solutions, Ikea Sofas, Curtain solutions), and are of interest in terms of ...
  • "IKEA FAMILY LIVE" magazine (up to 2011 years)

    Adoption of family values-in fact one of the principles of IKEA. Better Homes can only be your home, and how to make it even more beautiful and kinder-the magazine IKEA FAMILY. High-quality, bright, rich and truly useful magazine with 2008 years ...
  • Archive (Catalogues and brochures 2009)

    Catalogues for IKEA Russia 2009 year. For those who want to know how it was and what has changed. Pay attention to the brochure "the IKEA Tableware" is its not in 2010, which, of course, does not diminish the importance of kitchen utensils.
  • IKEA catalog for the year 2004

    The advertising campaign in support of the IKEA catalog for 2004 year under the slogan: "The best view of the new directory". Marketers IKEA decided to present its new catalog in the form of interior items. How they got it, you can see in the photos.

We recommend ...