ruenfrdeites

IKEA News of the world

SMM technology working at IKEA

5 1 1 1 1 1 Rating 5.00 (2 Votes)

Logo InstagramThe Internet has already become firmly established in our living space. Together with it a host of new specializations, opportunities, prospects and terms. Among the latter, a lot of attention as a science of brand promotion in social networks, is given SMM - Social media marketing. Or social Media MarketingIf translated into Russian. Simply put, the manufacturer is using social media platforms to increase consumer loyalty and as an opportunity once again to express yourself.

IKEA and this time did not remain on the sidelines. In early July, kicked off the launch of a new sales PS collection 2014 from the Swedish giant. He goes under the slogan "Always in motion." This event is the company's management decided to support another channel of promotion. The chosen route was no less creative than representation.

IKEA Instagram

For this site was created on the network Instagram. This is one of the most popular social services created to store photographic images. IKEA was the pioneer - yet unique site does not exist. View site with all the transitions and tags can only be from a mobile device using a specially developed application.

IKEA_PS_2014 - Address CatalogOn which will come 12 images. Some of them are presented in the form of a collage of objects PS 2014. Everything is organized in a directory, and all products are separated by categories. Use it easily. Each product is linked references. On it by going to the account of the goods, placed description, price, and PhotoWhich demonstrate additional features of a product.

IKEA Instagram

Space is provided in the catalog and ideas for personal users. IKEA offers visitors to post photos with interiors their apartments, houses with the location where presumably could place items from the new collection. In the future, the best work IKEA plans to demonstrate in their retail outlets.

VisitIKEA_PS_2014. Feel like a designer with IKEA.

Add a comment


More on the topic ...

  • Catalogues and brochures 2011 (Russia)

    Catalogues and brochures on 2011. Zedes contains the following catalogs and brochures IKEA issued in 2011 year: the main IKEA catalog for the year 2011 catalog kitchens IKEA catalog IKEA PAX wardrobe catalog of upholstered furniture production IKEA catalog ...
  • Catalogues and brochures 2010 (English)

    Catalogues on 2010 year, Ikea released to the market in England and the United States. This section includes only those directories that do not go in separate brochures Russia (Ikea Business, Bathroom solutions, Ikea Sofas, Curtain solutions), and are of interest in terms of ...
  • "IKEA FAMILY LIVE" magazine (up to 2011 years)

    Adoption of family values-in fact one of the principles of IKEA. Better Homes can only be your home, and how to make it even more beautiful and kinder-the magazine IKEA FAMILY. High-quality, bright, rich and truly useful magazine with 2008 years ...
  • Archive (Catalogues and brochures 2009)

    Catalogues for IKEA Russia 2009 year. For those who want to know how it was and what has changed. Pay attention to the brochure "the IKEA Tableware" is its not in 2010, which, of course, does not diminish the importance of kitchen utensils.
  • IKEA catalog for the year 2004

    The advertising campaign in support of the IKEA catalog for 2004 year under the slogan: "The best view of the new directory". Marketers IKEA decided to present its new catalog in the form of interior items. How they got it, you can see in the photos.

We recommend ...